Achievements
Over the past three years the Seal
of Quality Program has achieved considerable results:
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The Association, with its 50 members, which
account for about 70% of the total production
capacities of the two industries in Macedonia,
is the biggest
food industry association in the country;
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99 products from the product lines of 25
different producers of meat and dairy products
have been awarded the Seal of Quality;
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Sales of Seal of Quality products have increased
50% annually
- Milk production increased by over 44%
- Meat production increased by over 300%
- Over 63 milion dollars were invested
- Penetration into new markets and increased
product market share
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According
to the latest analysis,more than 70% of consumers
in the country recognize the Seal of Quality, and
nearly all of them (or more precisely 70% of the
total number of consumers) include SoQ products
in their daily diet.
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Awards
As recognition of our success the Association
was awarded with the 2003 Associations Make a Better
World Award by the American Society of Association Executives
( ASAE )
CONSUMERS CHOOSE QUALITY
OF MEAT AND DAIRY PRODUCTS!
For two consecutive years already (2000, 2001), with
the help of consumers, there has been a selection of
the SoQ product of the year.
The following SoQ products have been voted by the consumers
as
the best in 2001:
Meat product with the best taste:
CHICKEN BREASTS SALAMI produced by Soleta
- Skopje
Meat product
with the best packaging:
HOT DOG produced by Soleta - Skopje
Dairy product with
the best taste and packaging:
UHT MILK produced by Bitola Dairy - Bitola
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